As Seen in Charleston Magazine: The Tomato Red Jewelry That Takes You From Fourth of July Into Fall

There's a reason you reach for red when you want to be seen. It's the color you put on when you're done blending in — the one that walks into a room a half-second before you do.

So it made our whole week when Charleston Magazine named tomato red the color of the season in their July Scouting Report and picked our Lucky Fish statement necklace as one of the pieces to wear it. If you've been eyeing that warm, punchy red everywhere lately, you're not imagining it. And the best part, straight from the magazine's own take: this shade is made for summer, and it keeps going strong into fall.

Charleston Magazine article featuring tomato red products including the lucky fish necklace from JuJu Loves

As seen in Charleston Magazine's July Scouting Report

Here's how to wear it — and the JuJu Loves pieces that do it best.

Why Tomato Red, and Why Now

Tomato red isn't fire-engine red. It's warmer and a little deeper, with a vintage richness that flatters just about everyone and doesn't feel costume-y. That's what makes it easy to actually wear instead of just admire.

It also earns its keep across two seasons, which is rare for a trend color. Right now it's your Fourth of July red, your warm-weather pop against white linen and denim. Come fall, that same red sits beautifully next to camel, cream, chocolate brown, and animal print. One necklace, months of wear — that's the math we like.

And red does something no neutral can: it carries energy. Put it on and you stand a little taller. That's the whole idea behind getting dressed on purpose — you're telling yourself the day matters before you've said a word to anyone else.

The Statement Necklaces

If you're going to invest in one tomato red piece, make it a necklace. It sits right at eye level, does the heavy lifting, and turns a plain white tee or a simple dress into a whole look.

Lucky Fish Red & Turquoise Statement Necklace

Lucky fish statement necklace with gold pendant coral teardrop beads and turquoise accents on white background

SHOP the Lucky Fish Statement Necklace — $228

This is the one Charleston Magazine spotlighted, and it's easy to see why. The tomato red plays off the turquoise for a coastal, sun-warmed feel that's pure Lowcountry summer, yet the red keeps it going long after the beach days end. Wear it with a white sundress now, then a cream sweater and jeans when the air turns. It's a conversation piece that happens to go with everything. If coastal color is your thing, you'll also love our seashell and coastal jewelry picks.

Coastal Charm Braided Statement Necklace

Coastal charm braided statement necklace against a white background

SHOP the Coastal Charm Braided Statement Necklace — $238

Texture is what sets this one apart. The braided detail gives the red depth and movement, so it reads rich rather than flat — the piece people ask about. It's substantial enough to anchor a simple outfit on its own, which is exactly what you want a statement necklace to do. For more on wearing a bold necklace without feeling overdone, our guide to statement necklaces walks through it.

Vintage-Style Red Cabochon Pearl Pendant Necklace

Pearl necklace with a decorative pendant featuring a red gemstone on a mannequin.

SHOP the Vintage-Style Red Cabochon Pearl Pendant Necklace — $178

For the woman who leans a little more heirloom than trend, this is your red. The smooth cabochon stone paired with pearls has an old-world feel that makes tomato red look timeless instead of of-the-moment. It's the piece that reads like something passed down, and it wears just as well with a blazer on a workday as it does with a dress at night. See how one necklace covers a whole week in one necklace, five outfits.

The Earrings: An Easier Way In

Not ready to commit to a full necklace? Earrings are the low-stakes way to test the shade. A little red near your face brightens everything, and nobody has to know it's your first time trying the trend.

Gold Heart Dangle Earrings with Red Crystal

Gold heart dangle earrings with red crystal accents held in hand with an ivory fabric background

SHOP the Gold Heart Dangle Earrings with Red Crystal — $78

Gold and red are a warm-on-warm match that always looks pulled together, and the heart shape keeps these sweet without tipping into fussy. They're a date-night staple and an everyday one too — the pair you'll keep reaching for.

For something more playful, the Strawberry Daisy Enamel Statement Earrings ($68) bring red in through fruit-charm form, and the Cherry Charm Dangle Earrings ($38) are the easiest, most affordable way to wear the shade. Both are part of the fruit-jewelry moment we broke down in our fruit jewelry trend post.

Hand holding pair of cherry charm dangle earrings with glossy red drops and gold stems

SHOP Cherry Charm Dangle Earrings ($38)

More Ways to Wear the Shade

Red isn't only for necklines. A few more pieces stretch the color across your whole look. The Pink Heart Cherry Charm Necklace ($48) leans into the sweeter, pink-red end of the family — a softer way to wear it. And don't overlook a brooch: the Gold Cherub Angels Red Heart Brooch ($34) pinned to a lapel, a bag, or a blazer gives the eye a focal point, while the Crystal Electric Guitar Brooch in Red & White ($68) adds a little rock-and-roll wink. If pairing red with other colors is where you get stuck, our pink and red jewelry guide breaks down why bold color-on-color works.

Woman wearing a brooch with cherubs and a red heart on a beige sweater by the sea.

SHOP Gold Cherub Angels Red Heart Brooch ($34)

 

How to Style Tomato Red From Summer Into Fall

The reason this color is worth buying: it stretches. Here's how to carry it across the calendar.

Right now, for summer and the Fourth. Red against white is the cleanest, freshest way to wear it — a white dress or crisp tee with a red statement necklace, done. Denim loves red too, so red earrings with your favorite jeans is a no-effort win. For a full patriotic pull, see our red, white and blue summer accessories.

Into fall. Swap the whites for warmer neutrals and the same red comes alive again — camel, cream, chocolate, and leopard print all make tomato red look rich and pulled-together. Red also plays beautifully against a deep green, so if you love a jewel-tone pairing, our emerald green jewelry and fall jewelry color trends guides are worth a look.

With a red outfit. Wearing red on red? Let your jewelry add contrast or texture rather than more of the same shade. We cover exactly which pieces work in best jewelry for a red dress.

The Easiest Meaningful Gift

Red is the color of love, confidence, and showing up — which makes a tomato red piece a gift that actually says something. It works for the friend who wears bold color like a signature and the one who needs a nudge to try it. Give a single piece, or hand over the choice with the Surprise Me JuJu Gift Box (from $115). For more ideas, our holiday gift guide for her is full of them.

Quick Picks

Not sure where to start with the shade? Here's the short version based on what you're after.

Best statement piece  Lucky Fish Red & Turquoise Statement Necklace — $228

Best for texture and drama  Coastal Charm Braided Statement Necklace — $238

Best heirloom feel  Vintage-Style Red Cabochon Pearl Pendant Necklace — $178

Best easy first step  Gold Heart Dangle Earrings with Red Crystal — $78

Best under $50  Cherry Charm Dangle Earrings — $38

Tomato Red Jewelry FAQs

What is tomato red?

Tomato red is a warm, slightly deep red — richer and less orange than fire-engine red, with a vintage quality that flatters most skin tones. It's the shade Charleston Magazine named the color of the season, and the Lucky Fish Statement Necklace is a perfect example of it.

What jewelry goes with a red outfit?

When you're already wearing red, let your jewelry add contrast or texture instead of matching exactly — gold warms the look, while a braided or beaded piece adds depth. We break down the best pairings in best jewelry for a red dress.

Is red jewelry in style right now?

Yes — tomato red is having a real moment, named the season's color by Charleston Magazine, with statement necklaces leading the way. A piece like the Coastal Charm Braided Statement Necklace puts you right on trend.

What colors go with tomato red?

In summer, white and denim keep it fresh. Into fall, camel, cream, chocolate, and leopard print make it look rich, and deep emerald green is a stunning contrast. See the jewel-tone side in our emerald green jewelry guide.

Can I wear tomato red jewelry into fall?

Absolutely — that's what makes it worth buying. The same red that reads summery against white turns warm and cozy against fall neutrals. Our fall jewelry color trends post shows how to transition.

Does red jewelry make a good gift?

It's one of the most meaningful easy gifts — red signals love and confidence, so it feels personal without the guesswork. The Surprise Me JuJu Gift Box starts at $115 if you'd rather let her choose.

Want to see these in person? A curated selection of JuJu Loves pieces is available at Maris DeHart, 32 Vendue Range, Charleston, SC.

More Style Inspiration

Best Jewelry for a Red Dress

Pink and Red Jewelry: The Color Combination That Works

Red, White & Blue Summer Accessories

Seashell & Coastal Jewelry

The Fruit Jewelry Trend

Featured Again in Charleston Magazine

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